30+ Best Shopify Email Marketing Apps

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If you want to grow your Shopify business and increase sales in the long run, email marketing is a must. In fact, email is a channel that helps businesses acquire new customers 40 times more than Facebook and Twitter combined. Therefore, having a strategic email marketing plan can improve conversion rates and boost revenue for your store.

There are various applications available on the market to help you with Shopify email marketing. Such tools can be integrated seamlessly with your store and automate the email marketing process to reach and engage with customers.
In this article, we will introduce the 30+ best email marketing apps for Shopify store owners. Just take a look and discover which app might be a suitable solution for your business needs.

An Overview of 30+ Best Shopify Email Marketing Apps

IconApp NamePricingFree TrialRating
SMSBump: SMS Marketing & EmailFree plan available.❌ No4.9/5 ⭐
Omnisend Email Marketing & SMSFree plan available.❌ No4.8/5 ⭐
Seguno: Email MarketingFree plan available. $10/month.✔️ Yes
(10 days)
4.9/5 ⭐
Klaviyo: Email Marketing & SMSFree plan available.❌ No3.8/5 ⭐
Mailchimp: Email MarketingFree plan available. Additional charges may apply.❌ No3.5/5 ⭐
Privy ‑ Pop Ups, Email, & SMSFree plan available. 15-day free trial. Additional charges may apply.✔️ Yes
(15 days)
4.6/5 ⭐
ChatGPT—Upsell—Email MarketingFree plan available.✔️ Yes
(10 days)
5/5 ⭐
Automizely Email Marketing, SMSFree plan available.✔️ Yes
(7 days)
4.8/5 ⭐
Shopify EmailFree to install.❌ No3.8/5 ⭐
OrderlyEmails: Email TemplatesFree to install.❌ No4.9/5 ⭐
Justuno ‑ Email & SMS Pop upsFree plan available.✔️ Yes
(14 days)
4.6/5 ⭐
SmartrMail Email Marketing SMSFree plan available.✔️ Yes
(15 days)
4.9/5 ⭐
CM Commerce: Email MarketingFree to install.❌ No4.6/5 ⭐
Avada Email Marketing & SMSFree plan available.✔️ Yes
(14 days)
4.9/5 ⭐
Flowio Email Marketing, Pop UFree plan available.❌ No4.9/5 ⭐
Sendvio: Email Marketing & SMSFree plan available.❌ No4.9/5 ⭐
Constant Contact: Email & SMSFree plan available.✔️ Yes
(60 days)
3.5/5 ⭐
ActiveCampaign Email MarketingFrom $588/year.✔️ Yes
(14 days)
4.⅘ ⭐
Email Marketing Follow UpFree plan available❌ No4.8/5 ⭐
Sender Email Marketing & SMSFree plan available. Additional charges may apply.❌ No4.9/5 ⭐
EcomSend Pop Ups, Email Popups​​Free❌ No5/5 ⭐
1Click Popup ‑ Pop up WindowFree plan available.✔️ Yes
(7 days)
4.9/5 ⭐
Recomailer Personalized EmailsFree plan available.✔️ Yes
(7 days)
5/5 ⭐
SpurIT Upsell Email MarketingFree❌ No4.8/5 ⭐
Dotdigital Email MarketingFree to install. Additional charges may apply.❌ No4.⅘ ⭐
Wishlist PlusFree plan available.✔️ Yes
(30 days)
4.9/5 ⭐
Audiens: Increase Email SalesFrom $100/month.✔️ Yes
(14 days)
5/5 ⭐
POWR Contact Form BuilderFree plan available❌ No4.7/5 ⭐
Mailchimp FormsFree plan available.✔️ Yes
(14 days)
4.4/5 ⭐
EM: SMS,FB,IG,Email MarketingFree to install.❌ No4.9/5 ⭐
BayEngage Email Marketing, SMSFree plan available.✔️ Yes
(14 days)
4.8/5 ⭐

The In-depth Reviews

#1. SMSBump: SMS Marketing & Email

This Yotpo SMSBump app allows you to build powerful SMS and email lists to soar in revenue. There are numerous top-performing SMS templates you can select and personalize to match your brand voice and reach your target customers. Additionally, it creates SMS flows in real-time to trigger customers with updated messages at every stage of their shopping journey.
You can also send emails to different customer segments. This can maximize the effectiveness of your customer engagement and encourage people to make purchases. The app does support A/B testing for your CRO (conversion rate optimization) plan.

Key features:

  • Offer advanced customization for your email and text 
  • Support A/B testing for your marketing campaigns
  • Create SMS flows with engaging templates based on real-time events and customer groups
  • Target different segments to optimize interaction with subscribers
  • Include powerful and downloadable analytic reports

Pricing:

  • Free Plan Available
  • Growth: $19/month
  • Prime: $59/month
  • Powerhouse: $199/month

#2. Omnisend Email Marketing & SMS

Omnisend is now one of the top email marketing apps. It is trusted by more than 80,000 Shopify businesses. Using this tool, merchants can generate a powerful email list by creating high-converting popups and landing pages. Moreover, users can simply drag and drop elements to design promotional popups and pages with zero coding.
The app also supports sending cart abandonment and newsletter emails with multiple modern templates.
For the free plan and standard plan ($16/month), there are a limited number of emails and global SMS supported per month. However, if you upgrade to the pro plan ($59/month), you can send unlimited emails and global SMS.

Key features:

  • Personalize your email popups, forms, and landing pages, SMS with drag-and-drop elements
  • Offer various email marketing templates for multiple sales events
  • Configure cart abandonment emails and set up welcome workflows
  • Enable Shopify email marketing automation to personalize your messages and improve sales

Pricing:

  • Free plan available
  • Standard: $16/month
  • Pro: $59/month

#3. Seguno: Email Marketing

Seguno allows you to access any data in your store (such as products, blogs, discounts, and many more) to support your email building. You can utilize more than 200 top-performing templates to personalize your email campaigns and gain more customers.
Additionally, the app can send automatic trigger emails for several purposes, such as welcome emails, new and repeat buyer follow-ups, abandoned checkout messages, and so on.
One interesting feature of the Seguno app is the Canva integrated function. Particularly, merchants can customize their emails immediately in the app interface using the easy drag-and-drop editor of Canva, a popular free design tool.

Key features:

  • Offer multiple pre-made templates to optimize your emails
  • Send automated email campaigns
  • Simple edit interface with Canva embedded
  • Access Shopify store data for better support your email creation

Pricing:

  • Free Plan Available
  • Standard: $10/month

#4. Klaviyo: Email Marketing & SMS

This app is built by Klaviyo, an official strategic partner of Shopify. Klaviyo’s email marketing tool focuses on segment targeting and personalized email and SMS flows to enhance consumer engagement. An outstanding feature of this app is the capability to capture customer data with predictive analysis included.
This will help you learn more about customer behavior in order to adjust your marketing plan accordingly, build better relationships with your consumers, and increase sales.
Additionally, you can send discount coupons to specific conditions, such as VIP, abandoned cart or checkout, and more.

Key features:

  • Provide customizable automated flows for email and SMS campaigns
  • Build flexible segmentation to different target customers
  • Include powerful predictive analysis and measure your email, SMS, form performance against other stores
  • Offer dynamic coupons for various marketing purposes

Pricing:

  • Free Plan Available
  • Email: $20/month
  • SMS: $15/month

#5. Mailchimp: Email Marketing

On the Shopify App Store, Mailchimp is always among the most popular apps for email marketing. This application is a feature-rich tool to boost your email campaigns.
In particular, you can send automatic emails for various business purposes, such as welcome messages, reengagement emails, or cart abandonment notifications. There are multiple pre-built templates for email popups, forms, landing pages, and social media ads that you can utilize to power up your promotion campaigns.
A unique feature of this Shopify app is the AI-generated suggestions to optimize your copy and images. This can improve the quality of your content and motivate customers to take action.

Key features:

  • Provide email automation for various marketing purposes
  • Offer preset popup, form, and landing pages templates 
  • Use data from millions of campaigns in your business to gain insights
  • Include AI-powered recommendation for optimized content
  • Offer powerful marketing CRM (customer relationship management)

Pricing:

  • Free Plan Available
  • Essentials: $13/month
  • Standard: $20/month
  • Premium: $350/month

#6. Privy ‑ Pop Ups, Email, & SMS

This popular email app receives more than 19,000 5-star reviews on the Shopify App Store. Privy is an all-in-one solution for your email and SMS marketing campaigns. It has an easy-to-use editing interface where you can drag and drop to modify your emails. Furthermore, there are several readymade templates to choose from.
You may show interesting email popups, forms, spin-to-win, mobile popups, and many more to expand your potential lead list. The app allows you to access your Shopify store data, so you can put in your new products, discounts, and events as such in the emails to notify customers.
Additionally, it offers six different types of email and SMS automation, such as follow-up, reacquiring customers, cart abandonment (both email and text), welcome emails, and welcome series.

Key features:

  • Provide drag-and-drop editor with various premade templates to help personalize your emails
  • Send after-signup and cart saver SMS
  • Offer email and SMS automation to save time and target the right customers
  • Allow multiple popup options to attract customers

Pricing:

  • Free Plan Available
  • Starter: $30/month
  • Growth: $45/month
  • Conversion: $70/month

#7. ChatGPT—Upsell—Email Marketing

This Shopify app works with Chat-GPT to optimize your email marketing strategies and boost sales. Users can utilize numerous features, such as email customization, popups, Chat-GPT recommendations for SEO optimization, speed improvement, marketing analytics, one-click upsell checkout pages, A/B testing, and many other options.

It’s an all-in-one solution with more than 2,300 positive reviews. The app can also be integrated with other email marketing apps, such as Yotpo SMSBump, Omnisend, or Klaviyo.

Key features:

  • Integrate with Chat-GPT to ask for SEO, speed improvement, content script
  • Offer upsell and cross-sell recommendations in the checkout page
  • Support email and SMS automation
  • Various popup options to grow your email list: countdown timer, spin wheel, newsletters
  • Allow A/B testings for discount plans

Pricing:

  • Free Plan Available
  • Starter: $6/month
  • Basic: $9/month
  • Pro: $12/month

#8. Automizely Email Marketing, SMS

The Automizely Email app focuses on optimizing your email and SMS marketing campaigns based on customer behavior and targeting segments.
Thanks to the built-in CRM, you can send emails separately and automatically to several types of customers, such as VIPs, repeat purchasers, subscribers, churn customers, and so on.
Additionally, automated emails such as abandoned cart notifications or product suggestions based on previous purchases might be delivered to customers based on their behavior.

Key features:

  • Provide email and SMS automation according to customer behavior and events
  • Power up your email and SMS popups with multiple engaging templates
  • AI-powered for product recommendations
  • Integral CRM to segment customers for more effective targeting 
  • Allow A/B testing to optimize email and SMS marketing performance

Pricing:

  • Free Plan Available
  • Essentials: $11/month
  • Pro: $119/month
  • Premium: $179/month

#9. Shopify Email

This tool is created by the Shopify team. You can install the app and design your emails directly in your Shopfy admin account. Overall, it provides a user-friendly editor in which you can drag and drop objects to create customized emails.
There are several templates available that encourage customers to make purchases directly from emails by including items, promotions, and checkout buttons, among other things.
The app also segments different customers to help you target the right people with the right messages. Additionally, you can track your email marketing performance with its fundamental reports.

Key features:

  • Offer numerous readymade templates for automated email marketing
  • Personalize your subject line, preview, and body content according to customers’ names
  • Build customized workflows to fit your customer behavior
  • Segment your customer types for better targeting
  • Track your email marketing metrics, such as clickthrough rate, add-to-cart numbers, sales

Pricing:

  • Free

#10. OrderlyEmails: Email Templates

This app enhances your branding and boosts sales with tailored emails. You can personalize the emails using an easy-to-use editor and a variety of appealing templates.
Moreover, the app allows you to add upsell recommendations or after-purchase discounts to increase sales. You may also customize your brand logo, fonts, and colors using Magic Designer.

Key features:

  • Offer numerous beautiful and engaging email templates
  • Import your customized logo, fonts, and colors with just 1 click
  • Add product recommendations, discount codes, marketing links, and so on to increase conversions and boost sales
  • Include email performance tracking feature that won the Shopify Commerce Award

Pricing:

  • Free

#11. Justuno ‑ Email & SMS Pop ups

The Justuno app is a feature-rich tool for conversion boosting. It allows you to engage with customers with several marketing touchpoints, such as email popups, gamification, or promotion banners.
The app also segments the audience with 80+ message templates for betting targeting and increasing conversion rates.
Another interesting feature of Justuno is the audience sync that helps generate email lists from Google Ads and Facebook.

Key features:

  • Offer various email marketing popups, promotions, and relevant website messaging to capture leads
  • Recover cart abandonments with exit offers
  • Use AI for product recommendations
  • Segment and target the right people based on customer behavior
  • Connect email lists from Google Ads and Facebook to improve ROAS (return on ad spend)

Pricing (5k, 10k, 25k & 50k refer to the monthly visItor sessions):

  • Free Plan Available (,5k)
  • 10K ESSENTIAL: $29/month
  • 25K ESSENTIAL: $49/month
  • 50K ESSENTIAL: $99/month

#12. SmartrMail Email Marketing SMS

This application focuses on optimizing Shopify email marketing automation. You can auto-send numerous email types according to different purposes, including welcome emails, browse abandonment emails, abandoned carts, birthday emails, thank you messages, up-selling and cross-selling, and many more.
Additionally, users can access a powerful collection of 100+ prebuilt email and SMS templates.
You can also personalize your newsletter signups, landing page forms, and popups with a drag-and-drop editor. It is possible to migrate the app to other popular email platforms such as Klaviyo, Privy, Omnisend, Mailchimp, and others.

Key features:

  • Provide multi-purposed email automation to increase sales
  • Offer email and SMS marketing, newsletter signups, popups, landing pages, and so on
  • Premade templates for messages, popups according to different events

Pricing:

  • Free Plan Available
  • Standard: $19/month
  • Unlimited: $99/month

#13. CM Commerce: Email Marketing

With the CM Commerce app, you can utilize several workflow recipes that are prebuilt to optimize your email automation plan. These workflows include asking for feedback emails, thank-you messages, cart abandonments, cross-selling, or receipt letters.
There are also editable templates that you can use to design engaging emails and popups to attract customers.
One special feature of this app is the visual product reviews that can be included in your emails. This increases the trust of your customers and encourages them to make purchases.

Key features:

  • Provide various workflows for email automation
  • Improve sales with cart abandonment emails
  • Offer multiple email and popup templates
  • Instantly sync customer data for optimized list segments and targeting

Pricing:

  • Free

#14. Avada Email Marketing & SMS

The Avada application offers an omnichannel solution to build relationships with your audience and convert them into customers. Particularly, you can encourage consumers to make purchases by sending emails, SMS, WhatsApp, and push alerts.
The app includes multiple ready-to-use emails and SMS automation workflows to optimize your marketing campaigns. Additionally, it powers up your lead-capturing activities with numerous popups and forms.
You can also track campaign performance with its built-in insight reports.

Key features:

  • Include multiple premade email workflows to save time and optimize your campaigns: abandoned carts, welcome emails, abandoned checkouts, and so on
  • Provide 100+ email templates based on different events
  • Offer customizable popups and forms for lead capturing
  • Segment your customers for personalized targeting 
  • Include built-in performance tracking reports

Pricing:

  • Free Plan Available
  • Pro: $16/month
  • Advanced: $47/month

#15. Flowio Email Marketing, Pop U

Merchants can engage with their consumers via a variety of channels, including emails, SMS, live chat, and popups, by using the Flowio app. The live chat feature is fantastic, allowing Shopify store owners to directly connect with consumers 24/7 and increase sales through customer satisfaction.
Moreover, live chat is available on both desktop and mobile versions. There are additional automated workflows available to assist merchants in making the most of this feature and improving the consumer experience.
Apart from that, merchants can personalize their popups, emails, and SMS marketing campaigns with multiple templates. The app editor is also easy to use, where users can drag and drop elements to design their emails and popups.

Key features:

  • Provide high-converting and customizable popup templates for email capturing
  • Offer email/SMS automation workflows to optimize your marketing campaigns
  • Include live chat feature (mobile version available) to chat with your customers on the go and boost sales
  • Sync your email lists with Google Ad and segment your customer contacts for better targeting

Pricing:

  • Free Plan Available
  • Advanced: $9/month

#16. Sendvio: Email Marketing & SMS

This Shopify app provides more than 20 readymade automation workflows for email and SMS campaigns to target customers at different stages, such as welcome messages, cart abandonment recovery, or after-purchase product recommendations.
There are also powerful popups for email signups with engaging templates. Additionally, the app helps you segment your contact list automatically and send emails/SMS to the right customers.

Key features:

  • Offer useful automation workflows to send effective emails/SMS to customers
  • Include multiple popup templates for better email capture
  • Segment your email lists and send messages to customers based on their behavior
  • Provide mobile-responsive templates for your emails

Pricing:

  • Free Plan Available
  • Starter: $11/month
  • Growth: $38/month
  • Business: $98/month

#17. Constant Contact: Email & SMS

Constant Contact allows you to drag and drop product images, discounts, prices, and descriptions to your emails that encourage customers to make purchases.
It builds various automated workflows to send emails and SMS to customers for different purposes, including abandoned cart emails, order completion emails, or member signups.
This app also integrates with social media platforms to help you connect with your audience on the channels and convert them into customers.

Key features:

  • Include premade email/SMS automation to optimize your campaigns
  • Allow you to insert product information and discounts in the emails to attract customers
  • Update your contact list with real-time sync
  • Incluce performance tracking reports

Pricing:

  • Free Plan Available
  • Lite: $12/month
  • Standard: $35/month
  • Premium: $80/month

#18. ActiveCampaign Email Marketing

To power up your emails, this Active Campaign app can access your Shopify shop data and link to your collections. You can send numerous sales-boosting emails to consumers according to their activity, such as welcome impressions, cart abandonment win-back emails, review requests, and so on.
Additionally, you can utilize a library of stunning email templates to design your email to match your brand.

Key features:

  • Include built-in automation paths to send emails to customers at the right time
  • Offer multiple email templates
  • Allow cross-selling recommendation in your emails to encourage people to buy and increase sales
  • Send SMS according to customers’ order history
  • Segment your email list for better targeting

Pricing:

  • Plus: $49/month
  • Professional: $149/month

#19. Email Marketing Follow Up

This Shopify app helps you send targeted emails based on specific products, tags, locations, and many more. It focuses on effective automation campaigns to enhance customer engagement and boost sales.
There are 12+ use cases you can choose from, including abandoned cart recovery, repeat buyer thank you emails, welcome messages, and so on. Additionally, you can use premade templates or write your own HTML to customize your emails.

Key features:

  • Provide email automation with 12+ campaigns
  • Include powerful targeting feature based on products, customer behavior, geographical area, and so on
  • Customize your emails with built-in templates or through HTML editing

Pricing (1000, 3000, 5000 refer to the number of emails/month):

  • Free Plan Available
  • Pro 1000: $9/month
  • Pro 3000: $19/month
  • Pro 5000: $29/month

#20. Sender Email Marketing & SMS

This app allows users to design mobile-friendly emails, exit intent popups, and signup forms with a drag-and-drop editor. You can utilize various email and SMS workflows to boost your campaign’s performance.
Additionally, your messages will be delivered to the right customers at the right time with powerful segmentation and personalization. You can analyze customer behavior using real-time reports and email heatmaps.

Key features:

  • Customize your emails with high-converting templates
  • Offer exit intent popups and forms for lead capture
  • Send automated emails and SMS based on different events and customer behavior
  • Segment your contact list for effective targeting
  • Include real-time tracking reports and heatmap tools

Pricing:

  • Free Plan Available
  • Standard: $10/month
  • Professional: $35/month

#21. EcomSend Pop Ups, Email Popups

It’s a free email marketing app for Shopify stores. It includes customizable popups to grow your email and SMS lists. You can utilize various popups to attract customers and boost conversion rates, such as discount, opt-in, exit intent, or email signup popups.
Also, this app can integrate with several popular email apps to optimize your marketing campaigns, including Klaviyo, MailChimp, Yotpo SMS Bump, and Privy.

Key features:

  • Boost conversion rates with discount popups
  • Optimize leading capturing with various popups, such as exit intent, opt-in, email signups, spin the wheel
  • Customizable popups with easy-to-use editor
  • Work with other email marketing apps

Pricing:

  • Free

#22. 1Click Popup ‑ Pop up Window

This Shopify app lets you personalize and schedule popup windows to reach the right customers and boost sales. There are more than 30 popup templates to choose from and flexible designs to match your brand.
Your email list will also be segmented for personalized campaigns. Aside from that, you can send targeted popups and emails according to locations, order value, pages, or devices.

Key features:

  • Offer various email popups to generate leads and boost conversions
  • Edit popups with a user-friendly editor to match your store design
  • Segment your customers and send personalized emails
  • Advanced targeting based on different conditions: page, cart, geographical locations, and more
  • Integrate with any Shopify email apps automatically

Pricing:

  • Free Plan Available
  • Basic: $7.99/month
  • Plus: $34.99/month
  • Business: $69.99/month

#23. Recomailer Personalized Emails

The Recomailer software is designed to send sales-boosting emails to your current customers. It’s suitable for your remarketing strategy.
To remain in touch with your past clients, you can send regular emails twice a week or once a month. Another feature that can be included in emails to persuade customers to spend more is product suggestions based on previous purchases.

Key features:

  • Send engaging and customizable emails for existing customers to boost sales
  • Include product recommendations based on customers’ last purchases
  • Provide extended reports to get customer insights for email marketing improvements

Pricing:

  • Free (250 emails/month)
  • 2k emails/month: $19/month
  • 10k emails/month: $69/month
  • 20k emails/month: $129/month

#24. SpurIT Upsell Email Marketing

This Shopify app allows you to send automated upsell emails to your customers to increase sales. Particularly, you can insert relevant products based on buyers’ cart content.

This not only encourages customers to buy more but also enhances their shopping experience since you can suggest products that are suitable for their needs. Additionally, you can customize your emails with various templates to match your store’s branding.

Key features:

  • Send automatic upsell emails to current customers
  • Provide customizable email designs 
  • Schedule email intervals, such as sending monthly, weekly, and so on
  • Include real-time reports to learn about customer behavior
  • Enable purchase notifications to optimize your email campaigns

Pricing:

  • Free

#25. Dotdigital Email Marketing

Dotdigital is a data-driven solution to help with your email and SMS marketing campaigns. You can send cart abandonment or coupon emails to retain customers.
The app uses AI and powerful insight data to recommend suitable products for different customer groups. For example, it sends bestselling suggestions to new customers, includes the hottest new items for current customers, or recommends to shoppers the best next products.

Key features:

  • Send engaging and personalized emails to different targeted audiences
  • Automate your marketing campaigns
  • Deliver SMS messages for order status and promotion campaigns
  • Include chat feature to help you connect with customers instantly and enhance shopping experience
  • Include built-in reports with data-driven insights

Pricing:

  • Free

#26. Wishlist Plus

This Shopify app enables the “Wishlist” buttons/icons on any page of your store. There is also the “Save for Later” function for customers that can help reduce cart abandonment.
Merchants can send different emails to notify customers about low-stock products, back-in-stock items, or discount offers and encourage them to buy. Additionally, buyers can share your products via email, text, or social media to help your store reach more people on other channels.

Key features:

  • Send alert emails to notify customers about their wishlist items: stock updates, price drops, and so on
  • Inlude “save for later” feature to reduce cart abandonment
  • Allow customers to share your items through emails, SMS, and social media

Pricing:

  • Free Plan Available
  • Starter: $14.99/month
  • Pro: $49.99/month
  • Premium: $99.99/month

#27. Audiens: Increase Email Sales

The Audiens app powers up your email marketing campaigns with multiple email ideas generated from insight data. It helps you send the right emails to the right audience at the right time.
Particularly, the apps can predict what products each customer segment will likely buy next. As a result, you can insert relevant cross-selling recommendations to boost sales.

Key features:

  • Suggest on-demand email campaigns
  • Send personalized emails to customers based on their behavior
  • Insert data-driven cross-sell suggestions for each customer
  • Advanced targeting on VIP buyers to get bigger sales

Pricing:

  • Starter: $100/month
  • Standard: $500/month
  • Grow: $1000/month

#28. POWR Contact Form Builder

The POWR Contact Form app is a popular app on the Shopify Store for email capturing forms. You can utilize numerous templates and flexibly customize your contact form to attract customers and grow your email list.
Moreover, you will receive alert emails when there are new form responses and manage the data with Google Sheets. You can also set up autoresponders to maintain engagement with your customers.

Key features:

  • Provide editable contact forms with multiple templates
  • Notify you with new responses alert and sync with Google Sheets
  • Allow customers to upload images and navigate to other pages in inactive forms
  • Set up quick-response emails to better engage with your customers

Pricing:

  • Free Plan Available
  • Starter: $9.99/month
  • Pro: $17.49/month
  • Business: $89.99/month

#29. Mailchimp Forms

The Mailchimp Forms app grows your email list with engaging forms and landing pages. The lead data will be automatically synced with your Mailchimp account for better management.
You can customize the popup forms and pages with various templates. Additionally, it allows you to send automated emails, such as welcome messages or newsletter sign-ups.

Key features:

  • Provide multiple contact forms and landing page templates to boost conversion rates
  • Include advanced targeting and scheduling popup display
  • Offer email automation features to level up customer engagement
  • Include analytic reports to learn about customer insights and adjust your campaigns

Pricing:

  • Free Plan Available
  • Leads Premium: $14.99/month
  • Emails Premium: $14.99/month
  • Leads & Emails Pro: $49.98/month

#30. EM: SMS,FB,IG,Email Marketing

This Shopify app helps you engage with customers on multiple channels: email, SMS, Facebook, and Instagram. There are over 20 prebuilt automatic workflows for email and SMS campaigns. You can also customize your emails and popups with appealing templates that are responsive on all devices.
An interesting feature of this app is the discount code generation. It will automatically generate relevant coupons or discount offers (valid for 14 days) for specific customers.

Key features:

  • Include 20+ readymade automation flows for email and SMS marketing
  • Provide customizable templates that you can edit both on desktop and mobile
  • Schedule your post on social media channels automatically
  • Receive a separate business number for your SMS activity.

Pricing:

  • Free

#31. BayEngage Email Marketing, SMS

The BayEngage app allows you to send personalized emails and SMS to customers for different business purposes, including cart abandonment, welcome messages, customer win-back, back-in-stock notification emails, and many more.
You can flexibly cut, crop, resize, and design your emails with a drag-and-drop editor and 250+ templates.
Especially, the app segments according to order content, product information, and customer behavior. For SMS, you will receive a business phone number free of charge.

Key features:

  • Send automated emails and SMS to customers with 10+ premade workflows
  • Access to 250+ email templates 
  • Segment based on different categories, including products, customers, or order information
  • Integrate with multiple marketing apps, such as Zapier, TargetBay reviews, and so on

Pricing:

  • Free Plan Available
  • Premium: $15/month

Final Words

Phew! You finish the list!
We hope that you’ve found a suitable email marketing app for your Shopify store after reading this article. If you are still considering it, try to look at your business objectives and budget, then write out the features needed for your website. After that, go back to this post and try out 3–5 of the most relevant apps for email campaigns. You will eventually get the right one that fits your business.

FAQs

Shopify email marketing refers to the process of using email campaigns and strategies to promote products, engage customers, and drive sales on the Shopify e-commerce platform. It involves sending targeted and personalized emails to customers and leads to encourage them to make purchases, provide updates about new products or offers, and build long-term relationships with customers.

To measure the success of your Shopify email marketing campaigns, you can track various metrics such as:

  1. Open rate: The percentage of recipients who opened your email.
  2. Click-through rate (CTR): The percentage of recipients who clicked on a link within your email.
  3. Conversion rate: The percentage of recipients who completed a desired action, such as making a purchase or subscribing to a service, after clicking through your email.
  4. Bounce rate: The percentage of email addresses that failed to receive your email due to invalid or non-existent addresses.
  5. Unsubscribe rate: The percentage of recipients who opted out of receiving future emails.
  6. Revenue generated: Track the revenue generated directly